Pinterest. Here are some more reasons why B Corps matter: -Advertisement-. You don’t have to be a non-profit to give back in a big way. There are now Certified B Corporations in more than 30 countries around the globe, including Afghanistan, Australia, Brazil, Chile, Kenya, and Mongolia (to name a few). Already a Member but LEARN MORE ABOUT B CORPS You will receive two types of feedback: Quick Snapshot A simple look at which questions your company already excels at and which practices it could improve on. Every B Corp certified company passes rigorous certification requirements and is reevaluated annually, which means these companies are continually working hard to be better and do better. B Corps are businesses that meet the highest social, economic, and environmental standards and public transparency. The B Corporation amplifies the voice of this diverse marketplace behind the power of a unifying brand that stands for a better way to do business. Why B Corps Matter | B Corporation. Business is, for better or worse, one of the most powerful forces on the planet. In a Huffington Post blog, Gilbert summed up how B Corp taps into this energy: “Whether by law or custom, we believe and act as though business can have no purpose other than the maximization of profits. 2017 | 6 min North America USA Language: English. August 18, 2017 Written by: Danielle Schnake 0 Comment. With a B Corp, you can feel confident that that business is giving back to the environment, the community, their employees, and you! We know we are! “The B Corp movement is one of the most important of our lifetime, built on the simple fact that business impacts and serves more than just shareholders—it has an equal responsibility to the community and to the planet.” Since the companies publish annual Impact Reports, you know a B Corp is actively practicing what it preaches, and by supporting them, you’re contributing to these do-good missions. At its best, business encourages collaboration, innovation, and mutual well-being, and helps people to live more vibrant and fulfilling lives. Natural Force completed the B Impact Assessment in less than 6 months and as of May 2018, we’re proud to announce that Natural Force is both a certified B Corp™ as well as a legally recognized Benefit corporation. B Corps meet rigorous independent standards of performance for how they treat their workers, engage in their communities, and steward our environment. The B Impact Assessment is a series of questions that help quantify how your business affects the environment, your employees, and how the company gives back to the community. Ryan Honeyman is a sustainability consultant, executive coach, keynote speaker, and author of The B Corp Handbook: How to Use Business as a Force for Good (Berrett-Koehler Publishers, October 2014), from which this article was adapted. B Corps matter because they accelerate the evolution of capitalism. A full life is a life of service to something more than oneself, whether that something be family, friends, community, the environment, society, or future generations.”. Find out more at BCorporation.net. Joining the B Corporation movement is a big step in our journey, using business as a force for good. The products sold on this website are not intended to diagnose, treat, cure or prevent any disease. And Lowry and Ryan are not alone. Already a Member? Unhappy employees and high turnover rates can cost companies millions. Instead, we, like so many other B Corp Certified businesses, are committed to the health and happiness of our employees. Lowry and Ryan took an uninspiring product category—soap—and built a movement around stylish, eco-friendly products that make cleaning safe and fun. What is B Corp certification? Having said that, the B Corps movement matters. Government budgets are already constrained and are likely to be more constrained in the future, and nonprofits, for all the great work that they do, are structurally limited in their ability to attract and retain talent, to rapidly grow to meet demand, and to adapt to new challenges, because they are heavily dependent on charitable funding. • B Corps matter because they build collective voice. I love talking about our company because ZEGO is so much more than delicious, Free From snacks. The entrepreneurial journey promises adventure, risk, and a host of decisions that could help or hurt our brand new organization. B Corps are pro-business, pro-environment, pro-market, and pro-community. Read on to find out what exactly a B Corp is, what rigorous environmental and social standards are required to become certified as a B Corp, how B Corps are making the world a better place, and how you can join in this mission for positive change. An online search revealed that the B logo was not a scarlet letter for second-rate baking products. Koedyker is the cofounder of Forsei Consulting, a social and environmental consulting company that’s both a B Corp and a benefit corporation. Business for the greater good! ZEGO is a B Corporation – Why This Matters! Indeed, on its list of core values, B Lab says, “We stand for something, not against anything.” This positive, can-do philosophy is deeply appealing to me as a business owner, and I think it appeals to many other founders, investors, and executives as well. By using the B Corp directory you can make each purchase count. Certified B Corporations include thousands of businesses, from more than 60 industries and 30 countries, that can speak with one voice when they collectively invite their 20 million closest family, friends, and followers to join them in celebrating the use of business as a force for good. Greater potential both individually and collectively. In the United States, legislation to create benefit corporations—a new corporate structure based on the B Corp idea—has been passed in “red” states like Louisiana and South Carolina, “blue” states like California and New York, swing states like Colorado and Pennsylvania, and even in Delaware, the home of corporate law, where more than 63 percent of the Fortune 500 are incorporated. 10 months ago. More recently, there has also been a chorus of voices from thought leaders such as Sir Richard Branson, Thomas Friedman, Bill Gates, and Michael Porter who have recognized a growing trend among entrepreneurs and business leaders to create market-based solutions to our most pressing global challenges. You know how a product will say it’s “natural,” but that doesn’t really mean anything? *Hubbub Enterprise is now a certified B-Corp* We're super excited to announce that the enterprise arm of Hubbub is now a B-Corp! And at the very least, always look for the Certified B Corp logo! As a result, we will make progress toward alleviating poverty, building stronger communities, creating great places to work, and restoring the environment, for generations to come. By voluntarily meeting higher standards of transparency, accountability and performance, more than 600 B Corps are We were honored to defend him. Well, to avoid burying the lead here: B Corp certification is the gold standard for better business practices, providing the rigorous standards and accountability necessary to certify truly socially responsible companies. How do B Corporations fit into this bigger context? For our third “Around the Corner” interview, Community Manager Mo Manklang spoke with Koedyker about why B Corps matter , why people are more inclined to measure their impact these days and what she wish she knew when she started Forsei. One decision being what type of business your organization will identify with during your filings to the government. account? • B Corps matter because they help us live to higher purpose. And because the certification process holds every company accountable with annual assessments, you know that their promises are worth more than just writing them in their online mission statement. This is why we’ve always supported responsible sourcing and organic and non-GMO farming practices and why we are changing our packaging to reduce our plastic use by more than 70%! B Corp certification also allows us to improve our business practices through metrics that will measure and ensure our continued successful growth. But did you know that you can take your conscious consumerism to the next level by supporting Certified B Corps? That’s the kind of promise you can expect from B Corp Certified businesses. That’s not the case with B Corps. This is a laudable achievement. “B Corp is to business what USDA Organic certification is to milk.” A Certified B Corp is a for-profit corporation that has been certified by B Lab, which is a non-profit company that measures a company’s social and environmental performance against the standards in the online B Impact Assessment. from Redvespa Consultants Ltd Plus . According to B Lab, between 2014 and 2019, there was a 347% increase in the total number of B Corps, and a 166% increase in beauty, wellness and personal care B Corps. The B Corp assessment gave us a framework that allowed us to ensure we are meeting the highest standards of verified social and environmental performance, public transparency, and legal accountability. There’s a lot of negative feelings about capitalism right now,” says Kris Lin-Bronner who is the Strategic Advisor of Dr. Bronner’s. B Corps companies are dedicated to organic, local ingredients, lessening their environmental footprint, and giving back what they take from the earth. The information provided by this website or this company is not a substitute for a face-to-face consultation with your physician, and should not be construed as individual medical advice. Method’s products prevent triclosan, brominated vegetable oil, and other unpronounceable ingredients from getting into our homes and the environment. 5 Reasons Why Benefit Corporations Matter, Prefer to talk? Over the past 30 years, there has been a tremendous growth in the number of “conscious consumers,” “socially responsible” investments, and “triple bottom line” businesses that believe that business should strive to do no harm. February 20, 2018. “Wouldn’t you want to be an A Corporation and not a B Corporation?” The carton of eggs I was using was rated AA. B Corps matter because they redefine success in business. Unhappy employees and high turnover rates can cost companies millions. Since my cookie-inspired discovery, I have watched the B Corp movement grow rapidly and globally. Why B Corp Matters. Public Benefit Corporation is a new term in the business world. So why should you support the B Corp mission? Certified B CorporationsTM (aka B Corps) are for-profit businesses that have the highest standards when it comes to social and environmental performance and accountability. Why B Corps Matter Certifi ed B Corporations are leading a global movement to redefi ne success in business. The B Corp represents the only legal innovation in the past decade that addresses and improves the fundamental cracks in our economic system. By harnessing the power of business, B Corps use profits and growth as a means to a greater end: positive impact for their employees, communities, and the environment. 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